Thie new initiative between Beatport and Microsoft will showcase remote real-time collaboration and will kick off with Jamie Jones in Miami and Loco Dice in Berlin.
“Originals²”, will kick off on December 2nd at Art Basel with the launch of the new ‘Party Mode’ feature on the Beatport DJ app, optimized for touchscreen on Surface.
“I’m excited to be pioneering the ‘party mode’ on Beatport DJ at Art Basel,” said Jamie Jones. “The fact that it will be a trans-Atlantic b2b with Loco Dice in Berlin and me in Miami is super cool.”
The partnership between Beatport and Microsoft also encompasses the Originals² Academy. This is a two-day educational event for select creators, simultaneously hosted in Miami and Berlin’s, linked via Microsoft Teams.
The Academy will be powered by the new Microsoft Surface Laptop Studio and Surface Pro 8, enabling Beatport’s select creators to experience the latest technology innovations from both Surface and Beatport. There will be a second Originals² Academy in 2022, which will centre around a remix competition, sourcing the best emerging talent from around the world.
“In a world where collaboration between music creators is accelerating online, it’s critical that technology hardware and software keep innovating with frictionless experiences. The new Surface Laptop Studio and Surface Pro 8, both with class-leading performance and PixelSense touchscreens, are the perfect creative tools for music production, empowering DJs and producers to work together in real-time from anywhere,” said Chris Beeby, Director, Integrated Marketing & Partnerships at Microsoft.
Ed Hill, VP of Beatport Media Group, said. “The music industry has adapted incredibly in reaction to the pandemic, which inspired us to build the new DJ Party Mode feature on our popular Beatport DJ web app to enable musicians to collaborate on DJ sets, no matter where they are in the world. Microsoft Surface has been a fantastic partner to optimize the experience for DJs with their innovative hardware and software.”
The December 2nd Originals² launch event marks the debut of Beatport’s DJ Party Mode feature. Party Mode feature will be available to the public early 2022.