Over £40,000 has already been raised to support and save Secretsundaze.
Last month, Secretsundaze launched a crowdfunder campaign, urging anyone who has “ever danced to one of our sets, raved at one of our parties, bought any of our records, passed through our studio or are simply passionate about dance music” to donate whatever they can to help support them through the pandemic. With just five days to go, the London based promoters are nearing their goal of £45,000.
Secretsundaze have been throwing parties in East London since 2002. In the past two decades, they have expanded into a record label with nearly 50 releases, as well as a community music studio, providing affordable access to local music makers. However, in the wake of Covid-19, their survival has become uncertain. According to the Crowdfunder page, 90% of their income comes from live events and they have just had to vacate their studio space, their “last modest revenue stream”.
Money raised through the Crowdfunder campaign will go towards securing a new studio, where a new learning centre will be developed to mentor young people wanting to produce electronic music. Rewards are given for donations over £20; from discounted tickets, to limited edition merch, to a Secretsundaze DJ set at your own party.
“It’s imperative that we support the key players in our scene to ensure its overall survival,” says Gideon, DJ, Activist & Block-9 Co-Founder. “Berlin has come together to do just that but London is lagging behind.”
“I for one will be donating to this campaign because the loss of Secretsundaze would be a significant cultural loss for London.”
Last Friday, Secretsundaze co-founders Giles Smith and James Priestley played a six-hour livestreamed set at Oval Space to raise money for their crowdfunding campaign. The campaign has since beat their £40,000 target. The page is still open for donations.
Donate to Secretsundaze’s crowdfunder.
OTHER DANCE MUSIC FUNDRAISERS
The Berlin based institution is also raising money to help keep the club alive for when restrictions are lifted. Their StartNext campaign can be found on the Tresor campaign page.
Having resorted to renting out the dance floor to cycle storage, this legendary East London club now needs help. Please consider a small donation on their fundraising page.